UŠCE Shopping Centre | Chapman Taylor

• March 9, 2011

Chapman Taylor has created an iconic UŠCE shopping center in Belgrade, Serbia. It features the sculptured facade which are achieved by the interplay of materials, colour and forms.

During the day, natural light floods through the skylight that covers the entire length of the roof, giving life to the elegant theme of the contemporary interior design and providing a complementary balance to the bright colours of the exterior.

Chapman Taylor

USCE Belgrade plusMOOD 3 600x243 UŠCE Shopping Centre | Chapman Taylor

UŠCE Shopping Centre, image courtesy Chapman Taylor

USCE Belgrade plusMOOD 2 600x399 UŠCE Shopping Centre | Chapman Taylor

UŠCE Shopping Centre, image courtesy Chapman Taylor

+ Project description by Chapman Taylor

UŠCE is Serbia’s most innovative and modern retail and leisure destination. Situated in the heart of Belgrade, it has more than 120 shops, as well as a cinema, bowling alley, casino and a family entertainment area.The 130,000m2 centre covers three commercial floors and incoporates two levels of car parking.

The building is located in an area of great importance to the city, backing onto a large urban park where the Sava and Danube rivers meet, and acts as a strategic connection between the new and the old Belgrade.

USCE Belgrade plusMOOD 5 600x885 UŠCE Shopping Centre | Chapman Taylor

UŠCE Shopping Centre, image courtesy Chapman Taylor

Fronted by a large triangular plaza, the main façade of zinc, steel, and glass creates a modern landmark for the city with striking, sculptured elements which are echoed in the landscaping of the surrounding area, characterised by strong geometric patterns.

USCE Belgrade plusMOOD 1 600x821 UŠCE Shopping Centre | Chapman Taylor

UŠCE Shopping Centre, image courtesy Chapman Taylor

The building’s innovative architectural style is emphasised in the evenings through the lighting that illuminates the façade from different angles, with different shades and degrees of intensity.

The use of high quality natural materials and a sophisticated lighting system is repeated in the interior design. During the day; natural light floods through the skylight that covers the entire length of the roof, giving life to the elegant theme of the contemporary interior design and providing a complementary balance to the bright colours of the exterior.

USCE Belgrade plusMOOD 4 600x395 UŠCE Shopping Centre | Chapman Taylor

UŠCE Shopping Centre, image courtesy Chapman Taylor

USCE Belgrade plusMOOD 6 600x469 UŠCE Shopping Centre | Chapman Taylor

UŠCE Shopping Centre, image courtesy Chapman Taylor

+ Project credits / data

Project: UŠCE
Location: Belgrade, Serbia
Typology: Retail – Shopping Centre

Client: MPC Properties – Merrill Lynch
Project Architect: Chapman Taylor Architetti | http://www.chapmantaylor.com/
Planning Permission Consultant: Arcus
Structural Project: Arcus
Contractor: MPC Properties
Site Supervision: MPC Properties
Project Manager: EC Harris
M&E Project: BDSP
Regulators: Arcus
Letting Agent: ECE

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Category: Architecture, Commercial, Selected

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