Rick Valicenti of Thirst awarded The National Design Awards

• July 13, 2011

Rick Valicenti, founder and principal of Chicago design firm, Thirst, has been recognized for excellence in Communication Design for the Cooper-Hewitt, National Design Museum’s 2011 National Design Awards program. This year is the twelfth anniversary of the Awards, which will be bestowed at a gala award ceremony in New York City on October 20, 2011.

Rick Valicenti Rick Valicenti of Thirst awarded The National Design Awards

Rick Valicenti

As a recipient of the award, Rick Valicenti is acknowledged as a leader in the field of graphic and multimedia design. In 1988, he founded Thirst, a Chicago-based design collaborative devoted to creating art with function. The work of Thirst has constantly led the public discourse, pushing the boundaries of graphic and multimedia design, and earning recognition in Cooper-Hewitt’s 2006 “National Design Triennial: Design Life Now.”

For over three decades, Valicenti has been a leading presence in design as a practitioner, an educator, and mentor. In 2006, he was honored with the AIGA Medal and has edited a monograph on the work of Thirst called, Emotion as Promotion, published in 2005 by Monacelli Press.

Rick Valicenti shares his feelings upon receiving the National Design Award:

This recognition validates the circuitous path I took, reminding me once again that making design is all about a fearless generosity of time, ideas, and real presence. While this award honors excellence and innovation over my career, the submitted portfolio reflects Thirst’s present and future… I share the honor with the current members of our studio.

The National Design Awards first began when the Smithsonian’s Cooper-Hewitt, National Design Museum created an award in 2000 to honor the best in American design. The annual Awards program celebrates various disciplines of design that are used as a tool to shape the world and also seek to increase national awareness of design through public education and the promotion of excellence, innovation, and lasting achievement. The Awards recognize the public impact of the daily work of the nominees and demonstrates the far-reaching effect of design innovation in every sector.

+ About the National Design Awards (NDA)

The National Design Awards were conceived in 1997 by the Smithsonian’s Cooper-Hewitt, National Design Museum to honor the best in American design. First launched at the White House in 2000 as an official project of the White House Millennium Council, the annual Awards program celebrates design in various disciplines as a vital humanistic tool in shaping the world, and seeks to increase national awareness of design by educating the public and promoting excellence, innovation, and lasting achievement. The Awards are truly national in scope-nominations for the Awards are solicited from a committee of more than 2,500 leading designers, educators, journalists, cultural figures, and corporate leaders from every state in the nation. The National Design Awards are judged on the following criteria: excellence, innovation, and enhancement of the quality of life.

The National Design Awards is one of the few programs of its kind structured to continue to benefit the nation long after the Awards ceremony and gala. A suite of educational programs is offered every year in conjunction with the Awards by Cooper-Hewitt, National Design Museum’s award-winning Education Department, including a series of public programs, lectures, roundtables, and workshops based on the vision and work of the National Design Award winners.

+ About Thirst

Thirst is a firm devoted to art with function and serves a collection of clients whose refined and enlightened design sensibilities yield rewards in the experience of creation. Their passion for design and embrace of new technologies make for a dynamic union of imagery and inspiration. Thirst’s strategic and creative versatility continues to lead the discourse and pursue the elusive ideals of intelligence, fashion and real human presence within today’s world of communication.

+ For more information, visit http://3st.com/

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