Encouraged by their succesful Warsaw-based store and internet store – owners of Run Colors decided to show their offer of limited series of Nike, Adidas, New Balance shoes to citizens of Poznan.
Designers created a concept for their new store in Stary Browar shopping centre as a space with strong connection to recognizable Run Colors name and logo – „running colors” theme.
Shoelace – a feature distinctive for the brand – inspired mode:lina designers to create a dynamic and multicolour installation made of colorful ropes that remind of shoelaces. Their prismatic shape refers to a fast movement of a runner – colorful lines bounce from one wall to another also merging into floor space. Dark grey walls make a great background for a wide range of shoes in different colours as well as coloful rope installation.
Store interior is furnished with dark grey painted antiques – it is an echo of Warsaw-based shop. Massive old furniture with tiny colorful touches makes a good counterpoint for light rope installation.
+ Project facts
PROJECT: Run Colors sneaker shop (http://www.runcolors.pl) (https://www.facebook.com/RunColorsPl)
DESIGN : mode:lina architekci architectural studio (Pawel Garus & Jerzy Wozniak)
PROJECT TEAM: Pawel Garus, Jerzy Wozniak, Kinga Kin, Agnieszka Owsiany
COMPLETION: October 2013 / Pazdziernik 2013
LOCATION: Poznan, Stary Browar (http://www.starybrowar5050.com/)
AREA: 110 m2
PHOTOS: Marcin Ratajczak (http://www.pfmarcinratajczak.fott.pl/)